PRIVACY POLICY – VALU LABS UG (HAFTUNGSBESCHRÄNKT)

Last updated: June 5, 2025
1. AN OVERVIEW OF DATA PROTECTION
General Information The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data includes all data that can personally identify you. Detailed information on data protection can be found in our privacy policy below.
Data Collection on This Website Who is responsible for data collection on this website? The data processing on this website is carried out by the website operator. You can find the operator's contact details in the "Notice on the Responsible Entity" section of this privacy policy.
How do we collect your data? Your data is collected firstly by you providing it to us. This may involve data that you enter into a contact form. Other data is automatically collected or after your consent during your visit to the website by our IT systems. This data primarily includes technical information (e.g., the internet browser, operating system, or the time the page was accessed). This data is collected automatically as soon as you enter this website.
What do we use your data for? Part of the data is collected to ensure the error-free provision of the website. Other data can be used to analyze your user behavior.
What rights do you have regarding your data? You have the right to obtain information about the origin, recipients, and purpose of your stored personal data at any time, free of charge. You also have the right to request the correction or deletion of this data. If you have given consent to data processing, you can revoke this consent at any time for the future. Additionally, you have the right to request the restriction of the processing of your personal data under certain circumstances. Furthermore, you have the right to lodge a complaint with the relevant supervisory authority. For further questions on the subject of data protection, you can contact us at any time.
Analysis Tools and Tools from Third-Party Providers When you visit this website, your Browse behavior can be statistically evaluated. This is mainly done with so-called analysis programs. Detailed information on these analysis programs can be found in the following privacy policy.
2. HOSTING
We host the content of our website with the following provider: Amazon Web Services (AWS) The provider is Amazon Web Services EMEA SARL, 38 Avenue John F. Kennedy, 1855 Luxembourg (hereinafter "AWS"). When you visit our website, your personal data will be processed on AWS servers. This may also involve transferring personal data to AWS's parent company in the USA. Data transmission to the USA is based on the EU Standard Contractual Clauses. Details can be found here: https://aws.amazon.com/blogs/security/aws-gdpr-data-processing-addendum/. Further information can be found in AWS's privacy policy: https://aws.amazon.com/privacy/?nc1=f_pr. The use of AWS is based on Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in the most reliable presentation of our website possible. If appropriate consent has been requested, processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, as far as the consent includes the storage of cookies or the access to information on the user's device (e.g., device fingerprinting) in the sense of the TDDDG. The consent can be revoked at any time. The company is certified under the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards in the USA. Every company certified under the DPF is committed to complying with these data protection standards. You can find more information about this at: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000TOWQAA4&status=Active.
3. GENERAL INFORMATION AND MANDATORY DISCLOSURES
Data Protection The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and according to the statutory data protection regulations as well as this privacy policy. When you use this website, various personal data is collected. Personal data is data that can personally identify you. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this happens. We would like to point out that data transmission over the Internet (e.g., communication via email) can have security gaps. Complete protection of the data from third-party access is not possible.
Notice on the Responsible Entity The responsible entity for data processing on this website is: Valu Labs UG (haftungsbeschränkt) Am Steig 8 86574 Petersdorf Phone: +49 162 9783465 Email: [email protected] The responsible entity is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g., names, email addresses, etc.).
Storage Duration Unless a specific storage period is stated within this privacy policy, your personal data will remain with us until the purpose for the data processing no longer applies. If you make a legitimate request for deletion or revoke your consent to data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g., tax or commercial law retention periods); in the latter case, the deletion will take place after these reasons no longer apply.
General Information on the Legal Basis for Data Processing on This Website If you have consented to data processing, we process your personal data based on Art. 6 para. 1 lit. a GDPR or Art. 9 para. 2 lit. a GDPR, provided special categories of data according to Art. 9 para. 1 GDPR are processed. In the case of explicit consent to the transfer of personal data to third countries, data processing is also carried out based on Art. 49 para. 1 lit. a GDPR. If you have consented to the storage of cookies or to the access to information on your device (e.g., via device fingerprinting), the data processing is also carried out based on § 25 para. 1 TDDDG. The consent can be revoked at any time. If your data is required for the fulfillment of a contract or for the implementation of pre-contractual measures, we process your data based on Art. 6 para. 1 lit. b GDPR. Furthermore, we process your data if this is necessary for the fulfillment of a legal obligation based on Art. 6 para. 1 lit. c GDPR. Data processing may also be carried out based on our legitimate interest according to Art. 6 para. 1 lit. f GDPR. The relevant legal basis for the specific case is explained in the following paragraphs of this privacy policy.
Recipients of Personal Data In the course of our business activities, we work with various external entities. In some cases, the transmission of personal data to these external entities is necessary. We only disclose personal data to external entities if this is necessary for contract fulfillment, if we are legally obliged to do so (e.g., transmission of data to tax authorities), if we have a legitimate interest in the transmission based on Art. 6 para. 1 lit. f GDPR, or if another legal basis permits data transmission. When using processors, we only transfer personal data of our customers based on a valid processing contract. In the case of joint processing, a joint processing agreement is concluded.
Revocation of Your Consent to Data Processing Many data processing operations are only possible with your express consent. You can revoke an already given consent at any time. The legality of the data processing carried out until the revocation remains unaffected by the revocation.
Right to Object to Data Collection in Special Cases and Direct Marketing (Art. 21 GDPR) IF DATA PROCESSING IS BASED ON ART. 6 PARA. 1 LIT. E OR F GDPR, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR AFFECTED PERSONAL DATA UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OUTWEIGH YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR THE PROCESSING IS FOR THE ASSERTION, EXERCISE, OR DEFENSE OF LEGAL CLAIMS (OBJECTION ACCORDING TO ART. 21 PARA. 1 GDPR). IF YOUR PERSONAL DATA IS PROCESSED FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA FOR SUCH MARKETING AT ANY TIME; THIS ALSO APPLIES TO PROFILING INSOFAR AS IT IS RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR DIRECT MARKETING PURPOSES (OBJECTION ACCORDING TO ART. 21 PARA. 2 GDPR).
Right to Lodge a Complaint with a Supervisory Authority In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, particularly in the member state of their habitual residence, their place of work, or the place of the alleged infringement. This right to lodge a complaint is without prejudice to other administrative or judicial remedies.
Right to Data Portability You have the right to have data that we process based on your consent or in fulfillment of a contract automatically delivered to yourself or to a third party in a commonly used, machine-readable format. If you request the direct transfer of data to another responsible party, this will only be done to the extent technically feasible.
Right to Information, Rectification, and Erasure Within the scope of the applicable statutory provisions, you have the right at any time to obtain information about your stored personal data, its origin and recipients, and the purpose of the data processing, and, if necessary, a right to rectification or erasure of this data. For this purpose, and for further questions on the subject of personal data, you can contact us at any time.
Right to Restriction of Processing You have the right to request the restriction of the processing of your personal data. You can contact us for this purpose at any time. The right to restriction of processing applies in the following cases:
- If you dispute the accuracy of your personal data stored with us, we usually need time to verify this. For the duration of the verification, you have the right to request the restriction of the processing of your personal data.
- If the processing of your personal data was/is unlawful, you can request the restriction of data processing instead of erasure.
- If we no longer need your personal data, but you need it for the establishment, exercise, or defense of legal claims, you have the right to request the restriction of the processing of your personal data instead of erasure.
- If you have objected to processing pursuant to Art. 21 para. 1 GDPR, a balancing of your and our interests must be carried out. As long as it has not yet been determined whose interests prevail, you have the right to request the restriction of the processing of your personal data. If you have restricted the processing of your personal data, this data may – apart from being stored – only be processed with your consent or for the establishment, exercise, or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or a member state.
SSL or TLS Encryption For security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator, this site uses SSL or TLS encryption. You can recognize an encrypted connection by the change in the address line of the browser from "http://" to "https://" and by the lock symbol in your browser line. If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.
Right to Object to Promotional Emails The use of contact details published in the context of the imprint obligation for sending unsolicited advertising and information materials is hereby rejected. The operators of the sites expressly reserve the right to take legal action in the event of unsolicited sending of advertising information, such as through spam emails.
4. DATA COLLECTION ON THIS WEBSITE
Cookies Our websites use so-called "cookies". Cookies are small data packages that do not cause any damage to your device. They are stored either temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your device. Session cookies are automatically deleted after your visit. Permanent cookies remain stored on your device until you delete them yourself or your web browser automatically deletes them.
Cookies can be set by us (first-party cookies) or by third-party companies (so-called third-party cookies). Third-party cookies allow the integration of certain services from third-party companies within websites (e.g., cookies for processing payment services).
Cookies have various functions. Many cookies are technically necessary, as certain website functions would not work without them (e.g., the shopping cart function or displaying videos). Other cookies may be used to evaluate user behavior or for advertising purposes.
Cookies that are required for the electronic communication process, to provide certain functions you wish to use (e.g., for the shopping cart function), or to optimize the website (e.g., cookies to measure web audience) are stored based on Art. 6 para. 1 lit. f GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing necessary cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies and similar recognition technologies has been requested, processing is carried out exclusively based on this consent (Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG); the consent can be revoked at any time.
You can set your browser to inform you about the setting of cookies and only allow cookies on a case-by-case basis, exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. The functionality of this website may be limited if cookies are deactivated. Which cookies and services are used on this website can be found in this privacy policy.
Click here to view our Cookie Declaration: [Cookie Declaration]
Server Log Files The provider of the sites automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:
- Browser type and browser version
- Operating system used
- Referrer URL
- Host name of the accessing computer
- Time of the server request
- IP address
This data is not combined with other data sources. The collection of this data is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of its website – for this purpose, the server log files must be recorded.
Inquiry by Email, Phone, or Fax If you contact us by email, phone, or fax, your inquiry, including all resulting personal data (name, inquiry), will be stored and processed by us for the purpose of processing your request. We do not pass on this data without your consent. The processing of this data is based on Art. 6 para. 1 lit. b GDPR if your inquiry is related to the fulfillment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the inquiries addressed to us (Art. 6 para. 1 lit. f GDPR) or on your consent (Art. 6 para. 1 lit. a GDPR) if this has been requested; the consent can be revoked at any time.
The data you send to us via contact requests will remain with us until you request deletion, revoke your consent to storage, or the purpose for storing the data no longer applies (e.g., after your request has been processed). Mandatory legal provisions – especially statutory retention periods – remain unaffected.
5. ANALYSIS TOOLS & ADVERTISING
CookieBot We use CookieBot to manage and record your consent to the use of cookies. CookieBot collects information about your consent and stores it to comply with legal requirements. The processing is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR.
Google Analytics Our website uses Google Analytics to analyze user behavior. Google Analytics uses cookies that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. The processing is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR. You can object to the collection of your data by Google Analytics at any time by installing the corresponding browser add-on: [Google Analytics Opt-out Browser Add-on Download Page].
Google Tag Manager We use Google Tag Manager to manage various tracking codes and tag snippets on our website. The Tag Manager itself does not collect personal data but triggers other tags that may collect data. This processing is based on Art. 6 para. 1 lit. f GDPR.
Google Ads & Remarketing We use Google Ads to place advertisements and Google Ads Remarketing to show you targeted advertisements. Cookies are used here to analyze your interests and present you with appropriate advertisements. The processing is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR.
Google Conversion Tracking We use Google Conversion Tracking to measure the effectiveness of our advertising campaigns. When you click on an advertisement placed by Google, a cookie for conversion tracking is set on your device. The processing is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR.
Mixpanel Our website uses Mixpanel to analyze user interactions and behavior patterns. Mixpanel collects and stores information such as clicks, visits, and page views. The processing is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR.
Hubspot CRM We use Hubspot CRM to manage our customer relationships. Hubspot stores and processes your contact details and information about your interactions with our website. The processing is based on our legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR.
Newsletter Data If you would like to receive the newsletter offered on the website, we require an e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter. No further data is collected, or only on a voluntary basis. We use this data exclusively for sending the requested information and do not pass it on to third parties. The data entered in the newsletter registration form is processed exclusively on the basis of your consent (Art. 6 para. 1 lit. a GDPR).
You can revoke your consent to the storage of the data, the e-mail address and its use for sending the newsletter at any time, for example via the "Unsubscribe" link in the newsletter. The legality of the data processing operations that have already taken place remains unaffected by the revocation. The data you provide us with for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and deleted from the newsletter distribution list after you unsubscribe from the newsletter or after the purpose no longer applies. We reserve the right to delete or block e-mail addresses from our newsletter distribution list at our own discretion within the scope of our legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR. Data stored by us for other purposes remains unaffected by this. After you unsubscribe from the newsletter distribution list, your e-mail address may be stored by us or the newsletter service provider in a blacklist if this is necessary to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR). Storage in the blacklist is not limited in time. You can object to the storage if your interests outweigh our legitimate interest.
6. PLUGINS AND TOOLS
YouTube with Enhanced Data Protection This website embeds videos from YouTube. The operator of the site is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland. When you visit one of our pages that embeds a YouTube video, a connection to YouTube's servers is established. The YouTube server is informed which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to associate your Browse behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.
We use YouTube in enhanced privacy mode. According to YouTube, videos in enhanced privacy mode are not used to personalize Browse behavior. Ads displayed in enhanced privacy mode are also not personalized. In enhanced privacy mode, no cookies are set. However, local storage elements that contain personal data and can be used for recognition purposes are stored in the user's browser. Details about the enhanced privacy mode can be found here: [Embed videos & playlists - YouTube Help]. Activating a YouTube video may trigger additional data processing operations over which we have no control. The use of YouTube is in the interest of an appealing presentation of our online offerings. This constitutes a legitimate interest under Art. 6 para. 1 lit. f GDPR. If a corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, as far as the consent includes the storage of cookies or the access to information on the user's device (e.g., device fingerprinting) in the sense of the TDDDG. The consent can be revoked at any time. Further information on data protection at YouTube can be found in their privacy policy at: [Datenschutzerklärung – Datenschutzerklärung & Nutzungsbedingungen – Google]. The company is certified under the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards in the USA. Every company certified under the DPF is committed to complying with these data protection standards. Further information on this can be found at: [Data Privacy Framework].
Google API Services Disclosure Valu's use and transfer of information received from Google APIs to any other app will adhere to the Google API Services User Data Policy, including the Limited Use requirements. Valu does not use data obtained through Google APIs, including any user data from Google Workspace APIs, to develop, improve, or train generalized AI and/or ML models. All AI-generated content (e.g., quiz questions) is created based solely on user-submitted public YouTube video content for that specific user's request.
Use of YouTube API Services Our use and transfer of information received from Google APIs, including YouTube, will adhere to the Google API Services User Data Policy, including the Limited Use requirements. We do not access or store private content without explicit OAuth consent from the user.
OAuth Access to YouTube Accounts When you sign in with your Google account, you may authorize Valu to access video content from your YouTube channel via the YouTube Data API. This includes public and unlisted videos, subject to your explicit consent. Private videos remain inaccessible unless specifically authorized. You can revoke access at any time via your Google Account settings.
Third-Party Transcription Services For the purpose of creating educational quizzes and enhancing the learning experience, Valu uses external transcription tools to convert the spoken content of publicly available YouTube videos into text. These transcripts are processed locally to generate interactive features. The resulting data is not sold, transferred to third parties, or used for advertising or profiling purposes.
CloudFront We use CloudFront from Amazon Web Services (AWS) as a content delivery network (CDN) to optimize the loading times and availability of our website. CloudFront may process personal data such as your IP address, which is stored in server log files. The processing is based on Art. 6 para. 1 lit. f GDPR.
Typeform & Google Forms We use Typeform and Google Forms on our website to create and manage online surveys and forms. These tools collect the information you provide and store it on their servers. The use is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR.
Calendly & Google Calendar For online appointment scheduling, we use Calendly and Google Calendar. These services process personal data such as your contact information and the appointment time. The processing is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR.
Auth0 We offer a registration and login function on our website via Auth0. You can log in either with an existing Google account or with a wallet via WalletConnect. Auth0 stores and processes your login data, including your email address and authentication data. The processing is based on Art. 6 para. 1 lit. b GDPR.
X & LinkedIn Our website integrates content from X and LinkedIn. When you visit a page containing such elements, a connection to the servers of the respective platform is established. Data such as your IP address and which of our pages you have visited are transmitted to the platform. The processing is based on Art. 6 para. 1 lit. f GDPR.
Mailchimp We use Mailchimp to send our newsletter. Mailchimp stores and processes the email addresses of recipients and other relevant data. The processing is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time by unsubscribing via the corresponding link in the newsletter.
7. DATA PROCESSING FOR PROMOTIONS & RAFFLES
7.1. Data Collected for Raffle Participation When you participate in Valu promotions or raffles, we may collect optional identifiers such as your Telegram username or X (formerly Twitter) handle to contact you in case of a win.
7.2. Purpose of Data Use We use these identifiers solely for the purpose of prize delivery and winner communication.
7.3. Retention Period Identifiers collected for raffle purposes are deleted or anonymized after the prize has been delivered, or 30 days after collection, whichever comes first.
7.4. Data Sharing Clause We do not share your identifiers (e.g., Telegram/X handle) with third parties, except when required by law or to deliver the prize.
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